Tuesday, September 21, 2010

Should I spend money on Pay Per Click or is there something better?

Here is why you shouldn't waste your money on Pay Per Click (PPC)...

Pay Per Click is an online marketing medium that myself and the team at Jedi Web Services are not believers in. PPC is the last thing that I would recommend to any of my clients. I think it is a wait of money, especially when compared to other online advertising options.

Lets look at the facts. A few years ago the Nielsen Ratings determined that Pay Per Click Advertisements only get a 16% click through rate at the most. I don't think a lot has changed within the past 5 years but if they have I'll bet the odds are even worse. Also consider that often a paper click listing will be accompanied by say 3 more options on the right hand side. So lets now divide that 16% by 4. Now you only have a 4% chance that you get a "hit" from an onlooker.

But I only pay for each hit I receive and I like that I can see detailed reports on how many impressions, hits, etc... that I get. You say?

That's nice but what you will most likely find is that not many of those seem to turn in to new business because the 4% of those that click on your ads happens to be your competition checking you out, or curious people that might be in the same industry, developers looking for new ideas and designs, maybe someone doing a report on you industry, product, or service.

Most serious online shoppers don't pay attention a Pay Per Click Ads because no one really enjoys having advertisements push in our face no matter how targeted they are. There is something subconscious that tells us that the "Organic" listings on the left hand side of the first page are the best results for ones search. We tell ourselves those must be the leaders in that industry, or best choices to buy a product or service from. This may or may not be true on the surface, at first, but perception eventually becomes reality.

Don't get me wrong. There is no "bad" place to be on Google's first page. Some places are just much much better than others.

The Google Maps for example are in my educated opinion the absolute BEST place to be for any local business owner looking to get the attention of local clientele. This also works well for nation businesses that understand the power of taking the nation by storm one territory at a time or a few territories at a time.

Getting found in a natural organic placement on the left hand side under the map is very powerful but lets compare that to a Google map listing.

Organic S.E.O. is VERY expensive, takes months to get any results, if any, and their are no guarantees. It's actually taboo to offer a guarantee in the S.E.O. world.

Google Map Optimization through Jedi Web Services costs literally pennies to the dollar compared to any repeatable S.E.O. campaign. Their is also a very nice perk to getting your website optimized withing the Google Maps through Jedi Web Services. That's confidence in knowing that any and every time someone searches for one of your keyword within your selected cities you will ALWAYS appear on Google's first page 24/7 next to the map at the top of the page. We even offer a money back guarantee. (BTW, we have never had any client ask for a refund because we always over deliver) No other company can accomplish such amazing results within weeks and offer such a guarantee with exception to our Sister company Local Online Business Development, LLC.

PS.) We are admittedly breaking the norm by offering a guarantee but you should know that our Google Map Optimizations are not the same as your typical S.E.O. We are not actually optimizing your website. We are optimizing Google Business Profiles and simply linking your website to it. We have a lot more control over this kind of optimization and have been working closely with Google for many years to perfect our Google Map Optimizations and we are, we'll pardon my French but, we're "Damn" good at it!

If you would like to know more about our Google Map Optimization Service click HERE and also be sure to see our CLIENT EXAMPLES.

Call for a Free Consultation: (877) JEDI SEO

Sunday, September 19, 2010

Google Map Optimization - Our Niche Service

Google Map Optimization is the best thing a business owner can do for local advertising. It is also very useful for Nation or even International Business Owners.

Organic S.E.O. can be very expensive and offer no guarantees. Our Google Map Optimization provides our clients with "Organic First Page Placements on Google" next to the map for pennies on the dollar that most Organic S.E.O. campaigns run and we actually "guarantee" results.

Often Imitated, but NEVER Duplicated!

JEDI WEB SERVICES and our Sister Company Local Online Business Development, LLC. are the ONLY companies that have the ability to offer such impressive results within less than 30 days (usually only 2 to 3 weeks), and actually warranty that our clients keywords will remain on Googles first page 24/7. We offer all our Google Map Optimization Clients with a "Money Back Guarantee" if we do not preform as expected. We are also proud to say that we have never had a client ask for a refund because we always under promise and over deliver.



Be sure to take a look at some of our CLIENT EXAMPLES.

If you would like to learn more about what our Google Map Local Optimization can do for you, contact us today at (877) JEDI SEO

Wednesday, September 15, 2010

Quick Tips On How To Get Traffic To Your Site:

You may be wondering, "How do I get traffic to my site?"

Well, here are just a few tips to get new visitors to you webpage:

Create a Blog: A good blog should have an average of 2 to 3 entries per week. Blogs create a following and also provide the search engines exactly what they are looking for which is fresh new, keyword rich content, relative to your industry, product, and or services. These keywords then become "tag words" associated to your website which is attached to your blog. Not only does this get traffic to your blog but also you get traffic to your website as well.

Social Media Networking: Social Media sites are extremely effective for Online Advertising and Social Media Branding. This is another way to create a following or a "Fan" base. Facebook for example allows you to create "groups" and "fan pages" for your business(s). It is much easier to prospect a friend, fan, or admirer than it is to prospect a complete stranger that has most likely never even heard of you. Twitter is another popular Social Media site. Social Media Networking for your business is a personal approach that works best when applied as such. You want to interact with your network of friends and be genuinely interested in each person in your network as individuals before most anyone of them will pay you the same respect.

Create One Way Links: Each time you join a directory, forum, social media site, blog, write a comment, post an article, or a press release you have a great opportunity to leave your mark. Your personal fingerprint. I'm referring to your website URL (http://yourdomain.com). This creates one way links going back to your site. These links not only drive traffic to your site but they also give your site powerful link juice which Google and all the major search engines look for when deciding who is first page worth. This is also called link building.

Video Advertising: Google may be the 1# Search Engine but many don't realize that Youtube is #2. Video Advertising is a good way to create more traffic to your site and get more exposure online. You want to make the most out of your videos, doing what you can to ensure a good quality of audio and visual.

Be consistent and dedicated to putting in some time each day for the purpose of growing your business. As a business owner myself I understand how hard it can be to run your business and market it at the same time. That is why you will find that even I myself have not followed my own advise as much as I wish I could but that is only because I always put my clients needs first. Marketing your business is a full time job and therefore, in order to "really" get the website traffic you are looking for, you need help from experts like us so that you can focus on doing what you do best.

Our team of Web Analysis Experts are skilled at assessing each unique situation and determining what is lacking or holding you back from successfully dominating your industry online. If you would like to know more about how to get traffic to your site and increase your online exposure contact JEDI WEB SERVICES at (877) JEDI SEO.

JEDI WEB SERVICES has been brought to you by Local Online Business Development, LLC. and the letter N.
 
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